Service Providers and Businesses Serving the Elderly
Marketing a targeted campaign to promote your home care, assisted living, independent senior housing or even a handyman service for seniors can be a challenge for those businesses or service providers that serve our elderly population. This holds true if you market online or offline.
In addition to providing marketing tools and resources we have a new business resource section that will link you to products and services that your business needs. This includes insurances, contact management software, savings on telecommunications, security checks and much more. Be sure to stop by Health Care Business Resources
Just Starting Out?
Just starting out? Have you considered launching a business that serves the elder and baby boomer population? Before you invest in a start-up company or perhaps a franchise you will want to visit our collection of links found on Market Senior Services This page offers resources for the new business owner. Before you launch an elder care related business or consider a franchise, you owe it to yourself to check the resources found on this page. You will find market analysis, how to start a home care business, how to market your assisted living facility and much more!
Did you know that you can offer services directly to your seniors and their family caregivers that you do not have to deliver yourself? Yes you can. You can 'name brand' the following two resources with your company name and information, provide the web address and or toll free number and offer these services that 'appear' to be yours! The best part - you don't have to create, maintain or serve it!
Caregiver's Resource Inc. offers a special program in which you can 'name brand' a pre-recorded 24 hour Help Line!
The Life-Ledger could be yours - to offer to your clients! Or call John Boden, the owner directly at (561) 265-0016. CareCentral allows you to offer your clients (seniors and their entire family) the ability to create their own FREE personalized website to provide friends and families with a central hub to keep in touch, stay informed, and share support during important events in their lives.
The hub is name branded with Senior Approved Services and links back to our national web site - providing you additional exposure. CareCentral receives, on average, 1 MILLION hits a month!
Of course, receiving Certification as a Senior Approved Service is the most unique tool available. It works to separate from the mass of competition and includes, at no extra fee, an exclusive third-party validation. The Senior Approved Certification actually pre-sells your service to potential clients.
Industry related news is sometimes hard to keep up with. Subscribing to magazines covering the issues most important to your business keeps you informed of current events, demographic changes, marketing successes and so forth.
We highly recommend the following ezine magazines ...
Free Newsletters from 123Greetings Want a weekly dose of fun and joy? Subscribe to the online email newsletters at 123Greetings.com! This free weekly newsletter service is your one-stop fill for interesting updates on coming events, free ecards and exciting offers from our partners and sponsors. Just go get it and make your loved ones smile.
Selling to Seniors Each issue of Selling to Seniors contains case studies of successful sales approaches, highlights of research studies, and reports on demographic trends, including ways to effectively segment the mature market in order to increase advertising effectiveness. It is a useful guide to mature consumers' attitudes, spending habits, media preferences, and more. Second 50 Years is a one stop resource for information, statistics, and up-to-the-minute marketing strategies that will help you reach the mature market.
Promote your business online and offline by writing articles and press releases. One solid press release picked up by a news feed can bring more visitors to your site and more phone calls to your business than most anything else you can do.
Many of the following resources accept free article submissions. Some require a small payment. You will find that some of these require a short 400 word or less submission while others have no limit to the length of your article.
My Favorite Ezines the most popular family friendly ezine directory on the Internet. List yours at no charge. No adult or objectionable content allowed.
Jogena's eBook and eZine Directories Get Listed Today! See Jogena's Business Highlight is an ever-growing virtual community of expert writers. It offers free-for-reprint articles about entrepreneurship, small business, online business, marketing, computers and internet, promoting free speech and the free circulation of the information. Health Articles Database Free articles database that specializes in providing health content to web publishers in the Healthcare Industry. Authors can freely submit their articles and gain exposure for their web sites. Publishers can find a range of free articles covering all disease conditions in a neatly organized site. The American Chronicle family of online magazines is offering writing opportunities for authors and bloggers to publish with the American Chronicle, California Chronicle, LA Chronicle, World Sentinel and 17 additional affiliated online magazines throughout the United States and the world.Go Ezines - Ezine Directory - Find ezines, ezine trades, ezine advertising, articles, tips and advice about ezines at the Ezine Directory. Free Press Release Service Pr Web Web Wire PR Free Go ArticlesNews Bits Website Promotion Articles -Learn how to promote your website from experts in internet marketing with this free article resource! Get fresh content for your website too!
List Your Web Site - Directories
List your web site for national and/or local exposure.
Clearly the average inquiry call will be initiated by the adult daughter - and this woman - between the ages of 45 and 58 is employed. Why not get your message directly to her?
HealthSense a newspaper that is distributed to the employees of large employers in Northeast Ohio.
The Cleveland Women's JournalAnother great print paper targeting that adult daughter ...
The Cleveland Women's Journal proudly joins over 191 "sister" publications around the United States. We are not your conventional newspaper.
Jacqueline Marcell, Author of Elder Rage, or Take My Father… Please! How to Survive Caring for Aging Parents hosts “Coping with Caregiving” a monthly Internet-only radio program heard worldwide. Learn how you and your business might become a featured guest by visiting Coping With Caregiving The program has been expanded to include all aspects of health, aging, family relationships, baby boomer concerns, nutrition, childcare, eldercare, long-term care insurance/planning and more. Three guests are interviewed back-to-back during our one hour show with commercials in-between.
Sellbration brokers various reward, incentives and loyalty solutions for large member, employee and consumer organizations. If your looking to drive traffic, increase user participation or acquire new users/members please call Jodi Maggin at 410-409-7347
Need a web site? Senior Approved Services has great success in building web sites that are in the top 1% of all Internet searches. A web site is useless if it cannot be found by keyword searches. To request a bid for your project, please contact SAS webmaster, Marty Talbot by sending your inquiry using the contact form.Website Toolbox - Add interactive tools to your website for an affordable cost. Tools we provide include guestbooks, message boards, website statistics, website polls, links pages, top sites, and more. SITE BUILD IT!The average consumer of elder care services is between 42 and 58 and is the adult child of a senior. Busy baby-boomers use the internet to locate local services!
68% of all the inquiries to Senior Approved Services were a direct result of our web presence. Compare that to the 2% response we received from our full color yellow page ad!
Tell-A-Friend-King.com - The Easy and Powerful Tell A Friend Service - Add Viral Marketing To Your Website in Five Minutes! Submit your web site, free of charge.
How do you know if that new product or service that you are developing (or are planning to sell) has a reasonably-sized, interested target group? In other words, are there enough people who will pay enough money?...
If no, you'll never build a profitable income stream.
If yes, what's the perfect price that maximizes that stream?
Is your pricing is up-to-date, reflecting current marketing conditions?
How do you know... how do you know for sure... that you have the right price?
Perfect pricing answers all of the above questions. "Make Your Price Sell!, The Masters Course" provides the information and strategies you need to determine the "Perfect Price." The course covers background pricing theory, key business models, target market profiling, the importance of the perceived value of your product or service, and much more... exactly what you need to make a profitable pricing decision.
The Webmaster BUSINESS Masters Course covers a range of need-to-know operational topics from developing a comprehensive business plan, to targeted marketing, to designing for your client's success (and yours!), to finding clients, to communicating effectively, to writing winning proposals, to signing profitable contracts.
Marketing Makes the Big Difference! At Comiskey Communications, we believe marketing solutions are to be based upon your needs, your business and your style.
Our goal is to deliver your message to your target market through creative, cost effective marketing and communications strategies.
Our promise is to provide you with results oriented consulting services and creative solutions designed to fit your business needs and your budget.
